One of the examples of an E-Commerce success is eBay. eBay has been very popular in recent years due to the advancement of technology and IT. According to Pierre Omidyar, a computer programmer who developed eBay, “eBay is the world’s largest online marketplace which offer trade on a worldwide basis at any time.”
eBay is founded in 1995, it has become very well known around the world nowadays and it is a place where visited by hundreds of millions of people every day. It has become very successful because of internet has expanded, people more and more conducted their day to day activities online nowadays.
eBay is tend to have a successful response over the country because it provides a lot of benefits to consumers. We can see that eBay is providing an open trading way to determine the value of items sold. Over the year, people who visiting on eBay website is increasing, one of the reasons is because the website is clearly shown out all the description of the products and providing a view into what objects the consumers want most at any time.
Hence, people tend to visit online store to sell or buy the products they want nowadays. Reason is because it is more convenient and people get to have more variety of choices to choose by just looking at the computer screen. It is save their time where they do not have to walk out from the house and carry all the ways to the physical shops. 
Besides that, eBay is using PayPal to process the payment. It allows people to send and receive payments online easily and securely. The process is faster than you go to the bank to do the transferring of money.
Thus, eBay is enable people around the world to enjoy and familiar connected to each other to buy or sell the product they want at a fair price. Consumers will feel comfortable to bargain at the price and they are getting a good price if the bargaining success. Then consumers only have to pay the product and the transportation fees and will receive the product in a short time.
Moreover, the reason they are success is because of eBay community that they set up. The features in eBay community like discussion boards, chat board, forum and feedback leaved back customer allowed the buyer and seller to form a meaningful relationships. Through this, satisfied consumers will always come back to eBay for another trade.
Last but not least, eBay success is also due to their trusted and effective services they provided for their seller and customer. By having trust and favorable feedbacks from the consumers, eBay will do changes and updating according to their needs. Thus, its will eventually getting more and more people visit on eBay to trade.
Reference:
http://news.ebay.com/about.cfm
http://www.ecommercetimes.com/story/2127.html
2 comments:
E-bay is a successful e-commerce website. But I think it also need to continue to maintain their services especially in the customer services to compete in the market.
Besides e-bay another familiar website is Amazon.
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